Lincolnshire-based Massingberd-Mundy has partnered with Kawasaki Motors UK to become the title sponsor for Team Green racing in the 2020 Bennetts British Superbike series.
The move is a first for Team Green and will see Kawasaki machines across all classes compete under the same team name of ‘Massingberd-Mundy Kawasaki’, running the same livery. The all new Team Green structure will reinforce Kawasaki’s commitment to both the series and provide a ladder for talented riders to climb as they progress throughout their racing careers.
The company is best known for its Massingberd-Mundy Lincoln Red Beef, produced from one of the world’s largest herds of rare ‘original population’ Lincoln Red cattle which are reared on the 3,000-acre estate and it will soon launch a collection of dry gins in 2020. Already having supported the championship for several years, the new partnership will see Massingberd-Mundy step up to title sponsorship status for the first time.
With Kawasaki-supported teams such as FS-3 Racing, Gearlink Kawasaki, MSS Performance and more, all featuring a talented rider line-up, the Massingberd-Mundy Kawasaki brand will attract a great deal of attention - hopefully at the front of the field!
As well as being available online, Massingberd-Mundy products will be on sale to the public at all twelve rounds of the British Superbike Championship next year. These will include the soon-to-be-launched Massingberd-Mundy Dry Gin.
Jon Thornes, Custodian of South Ormsby Estate, home of Massingberd-Mundy, said: “I’ve been involved in British motorsport for many years both as a fan and a sponsor through my various business interests.
“Being able to support the teams and their riders at every level of the British Superbike Championship, from the juniors to the premier class, is hugely rewarding. I think we have a championship-winning team and I looking forward to seeing what 2020 will bring.
“I’m also pleased to be continuing my long-standing relationship with Kawasaki UK and combining my two passions – motorsport and local Lincolnshire produce. Both are synonymous with quality and have a long and respected pedigree.”
Kawasaki Motors UK Senior Racing Coordinator, Ross Burridge commented: “It’s no secret that racing at this level costs a lot of money and it would be very difficult to achieve the results we do without significant support from outside sponsors such as Massingberd-Mundy.
“As a sponsor, they have a passion for racing, and want to achieve success on track, as well as for their business away from the track. We welcome them with open arms for the 2020 season and beyond as we look to retain the championship winning successes of the past few seasons.”
16 November 2019
