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HEL Performance break into tenth season of Bennetts British Superbike Championship partnership

HEL Performance has once again extended their agreement with MotorSport Vision, the commercial rights holder of the Bennetts British Superbike Championship, for a tenth consecutive season including a fifth year of title sponsorship rights to the British Motostar Championship.

The UK brand specialise in the manufacture of all stainless steel motorcycle brake lines and hoses in over 72 countries around the world covering the five continents of Europe, America, Africa, Asia and Australasia.

HEL Performance is showcased at each of the twelve rounds of Bennetts BSB, featuring trackside with striking branding and also with their race support truck which features prominently in the paddock.

HEL Performance owner Simon Lane said: “The Bennetts British Superbike series is the pinnacle of domestic championships and the depth of field and global media coverage continues to offer us international interest in our brand.

“The title sponsorship of the HEL Performance British Motostar Championship is also important to us and we are advocates for riders developing through the series to further their future careers – we have seen from the past that it is a great showcase for the talent of the future. We love being involved with the series and we will continue for many years.”

Bennetts British Superbike Championship Series Director said: “I am delighted that we can continue our partnership with HEL Performance into an incredible tenth season. The association with the Motostar class has continued to strengthen as HEL Performance also enter their fifth season of title sponsorship of the Championship, supporting the young riders of the future.”

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